Filipinos enjoy cherishing the times we share with family, friends, and loved ones especially during the holiday season. For the majority, the best memories are created inside the bedroom where family members bond or catch up with each other before they call it a day.
Giving salute to the importance of family traditions, Uratex, who is celebrating 50 years this 2018 unveiled a Christmas-themed video to celebrate family memories made inside the bedroom, their common area of solitude, and the bed, a central and key witness to that celebration.
The video starts by showing a young man longing for the love and company of their mother, supposedly an Overseas Filipino Worker (OFW). He has not seen her as she has not come home for the past three years working overseas. Not a day passes that the young man misses his mother, where he shared many fun and memorable moments with her while at his bedroom during his childhood. And now that Christmas is near, the longing is felt more than ever.
Meanwhile, the young man’s elder brother also does his best to overcome his yearning for their mother’s presence by focusing all his strength on his job. He silently cares for his brother’s needs and sees to it that his younger brother continues to strive to be the best individual that he can be. But like his younger brother, he misses his mother as well.
Alas, their wish was granted on Christmas Day when, as they try to celebrate Christmas just like in the previous years without their mother, they were pleasantly surprised with her arrival. The joy in the younger brother’s eyes was evident with their mother’s presence in a special time such as Christmas, finally, as one family.
For the elder brother, the arrival of their mother was the perfect time to tell her that he is now ready to take on the responsibility of caring for the family’s needs. With their mother’s long-awaited homecoming, it will be the perfect opportunity to create new memories again together—as one family.
Uratex Philippines, the undisputed leader in the foam manufacturing industry believes that family love and comfort are always at the forefront in the tradition of selfless care and service to the Filipinos. Uratex believes that family love, caring and looking out for the welfare and greater comfort of each other is vital. Each Uratex bed provides ultimate comfort to promote a healthful and relaxed sleep night after night. This helps invigorate the body so it will remain fit and fully charged to make each family member ready to face life’s daily challenges.
For Uratex founders Robert and Natividad Y. Cheng, the products that they’ve developed over the past five decades have been uncompromising when it comes to celebrating the beauty of love and life. Each mattress that rolls out of the company’s manufacturing facilities is the result of the Chengs’ vision to share comfort with every Filipino. With constant innovation, Uratex products remain synonymous to rest and relaxation, love and comfort.
After their mother’s arrival, what special Yuletide celebration awaits the two sons? Watch this special video courtesy of Uratex Philippines produced by Mode Devi Media Group in collaboration with Project Geekid Productions & Wonderlast Film.
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